[Ecolunch] NCEAS EcoLunch April 5th, Dr. Stacy Rebich Hespanha, NCEAS

[Josephine Rodriguez]

Dear All,


Please join us April 5th:


*"Society and nature in regional and national U.S. news coverage of 
climate change: visual framing of a global environmental issue"**?*

*Dr. Stacy Rebich Hespanha, NCEAS***


 From Dr. Rebich Hespanha:
News media play a powerful role in disseminating information and shaping 
public opinion on environmental issues. Choices made by the creators and 
distributors of news media not only influence public perception about 
which issues are important, but also surreptitiously lead consumers of 
these media to perceive certain aspects of or perspectives on an issue 
while neglecting to consider other aspects or perspectives. My work 
focuses on documenting and examining themes and frames presented in news 
coverage of global climate change. This work is based on a corpus of 
approximately 90,000 news stories about the issue that were published or 
broadcast in the U.S. between 1969 and late 2009. I will briefly 
describe insights gained through algorithmic text mining of the 
documents in the corpus, and then will focus primarily on preliminary 
qualitative results of a content analysis of 350 images that appeared 
with randomly-selected newspaper and magazine articles from the corpus. 
Research has shown that images are very powerful framing devices, and 
this discussion will examine how the use of imagery in print news has 
served to position climate change within public and private arenas and 
to emphasize particular geographic, political, scientific, 
technological, sociological, and ideological aspects of the issue.


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GENERAL INFORMATION:

EcoLunch is Thursday, at 12:15 pm (brown bag lunch) National Center for 
Ecological Analysis and Synthesis, 735 State ?St., Suite 300, Santa 
Barbara, CA 93101 Phone: (805) 892-2500

A schedule of upcoming EcoLunch seminars is available on the web at: 
?http://www.nceas.ucsb.edu/ecolunch

DIRECTIONS FROM UCSB BY BUS: You can get to NCEAS by taking the 11:40 
a.m. bus (#24x) from campus. From the transit center, walk one block 
east to

State Street and two blocks south to the Balboa Building at 735 State 
Street. To return to campus, you can take the 1:30 p.m. bus (#24x) from

the transit station and be back on campus by 1:49 p.m. Or you can take 
the 2:20 p.m. bus and arrive on campus at 2:39.

BY CAR: take Highway 101 South. Once in Santa Barbara, exit on Carrillo 
Street. Turn left onto Carrillo. Drive 5 blocks and turn right on State

Street. NCEAS is located on the right side at 735 State St., Suite 300. 
To park: Drive past NCEAS on State Street and make your first right on 
Ortega

Street. Drive 1 block and turn right on Chapala Street. Park in the 
underground Mall parking lot on your right. (First 75 minutes free). 
Once you are at the Balboa Building: We are on the

third floor in the lounge area.

-- 
Josephine Rodriguez, PhD
Postdoctoral Research Fellow
National Center for Ecological Analysis and Synthesis (NCEAS)
University of California, Santa Barbara
735 State St., Suite 300
Santa Barbara, CA 93101
Office: 805-892-2514
http://www.nceas.ucsb.edu/~rodriguez

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