[Ecolunch] Ecolunch 4/17

[Marc Cadotte]

Please join us for this week's Ecolunch seminar on Thursday, April 17th 
at 12:15 p.m. It is titled:

Can This Relationship be Saved? Bridging the Worlds of Science and 
Journalism

Reporters need plain talk. Scientists need caveats. Reporters need 
overviews. Scientists need details. You get the idea.

While scientists play a critical role both as a resource for journalists 
and as a valuable information source for the public, they are often 
frustrated with how their work is portrayed in the press. Nancy Baron, 
COMPASS Outreach Director, will explain the fundamental differences 
between the cultures of science and journalism and give some pointers on 
how scientists can communicate more effectively. This ecolunch will 
provide practical advice for interacting with reporters, and tips for 
honing your own interview skills. This session provides suggestions for 
engaging with print, broadcast and electronic journalism professionals 
to achieve positive, effective results.

Special guests include:

ANNA DAVISON – Freelance Journalist
Anna Davison is a freelance science writer and editor. She trained as a 
biologist in New Zealand, then abandoned the lab to work in 
environmental policy. She came to the United States to do a grad program 
in science writing and has since worked as a writer and editor at the 
Monterey County Herald and the Santa Barbara News-Press. She began 
freelancing a year ago and writes for New Scientist and Technology Review.

MICHAEL TODD – Online Editor, Miller-McCune.com
Michael Todd is online editor of Miller-McCune.com, the web news site of 
the Miller-McCune Center for Research, Media and Public Policy. Most of 
his 25-year career has been spent in newspaper journalism, including 
stints at papers in the Marshall Islands and tiny California farming 
communities. Before joining the center, he was managing editor of the 
national magazine Hispanic Business.



GENERAL INFORMATION Ecolunches are Thursdays, at 12:15 pm (Brown Bag 
Lunch) National Center for Ecological Analysis and Synthesis, 735 State 
St., Suite 300, Santa Barbara, CA 93101 Phone: (805) 892-2500

A schedule of upcoming Ecolunch seminars is available on the web at: 
http://www.nceas.ucsb.edu/ecolunch

DIRECTIONS FROM UCSB BY BUS: You can get to NCEAS by taking the 11:40 
a.m. bus (# 24x) from campus. From the transit center, walk one block 
east to State Street and two blocks south to the Balboa Building at 735 
State Street. To return to campus, you can take the 1:30 p.m. bus (#24x) 
from the transit station and be back on campus by 1:49 p.m. Or you can 
take the 2:20 p.m. bus and arrive on campus at 2:39.

BY CAR: take Highway 101 South. Once in Santa Barbara, exit on Carrillo 
Street. Turn left onto Carrillo. Drive 5 blocks and turn right on State 
Street. NCEAS is located on the right side at 735 State St., Suite 300. 
To Park: Drive past NCEAS on State Street and make your first right on 
Ortega Street. Drive 1 block and turn right on Chapala Street. Park in 
the underground Mall parking lot on your right. (First 75 minutes free). 
Once you are at the Balboa Building: We are on the third floor in the 
lounge area.


-- 
Marc W Cadotte
Postdoctoral Associate
National Center for Ecological Analysis and Synthesis
Santa Barbara, CA
USA

www.nceas.ucsb.edu/~cadotte